Managing creative professionals within a corporation is a unique challenge and an art. As a creative leader you must guide your creative team members within the company’s one-size-fits-all HR and management policies; salary grades; and compensation guidelines. You will need to find an effective balance within the boundaries of corporate policy while giving your team “artistic license” within the corporate structure.
It is difficult to find managers with the know-how to effectively guide, direct, motivate and communicate to creative teams. Similarly, it requires a special talent to keep creative people energized while they cope with the pressures of being creative on-demand, meeting deadlines and creating communication products that help your company achieve its business goals.
For information about how Cella can add value to your business through consulting, coaching, and training, please email cella@cellaconsulting.com. This article was written by Cella Consultant Ceil Wloczewski.
